Humble Baron to Celebrate 1st Anniversary

On March 23, 2023, Humble Baron debuted at Nearest Green Distillery, home of Uncle Nearest Premium Whiskey, winning the GUINNESS WORLD RECORDS title for the Longest Bar in The World.

Conceived by Keith Weaver, former Sony Entertainment Executive and Co-Founder of Uncle Nearest, Humble Baron brings the vibrant spirit of Music City to Tennessee whiskey country. Its stage, crafted by the engineer behind Prince’s Paisley Park, has hosted performances by renowned artists such as Post Malone, Jelly Roll, and Eddie Vedder, as well as up-and-coming talent.

One year in, Humble Baron has established itself as a premier venue for live music, craft cocktails, and elevated cuisine and is a destination where everyone has a seat at the sprawling 518-foot bar.

What + When: To mark its one-year anniversary, Humble Baron will host a celebratory weekend featuring live performances by Grammy-nominated artists The War & Treaty and Nappy Roots, along with a Global Cocktail Takeover and additional festivities from Thursday, March 21 to Sunday, March 24. The full schedule of events is as follows: 

  • Thursday, March 21:
    • 5:00 PM – 10:00 PM: Humble Baron is set to ignite the festivities with its debut Thursday Theme Night, offering an unforgettable evening of Country Line Dancing with the renowned DJ Geoffrey Dotson,
    • The World’s Longest Bar will debut the Humble Baron Anniversary Menu, featuring ‘The Baron’s Special’ – an elevated Smash Burger with Uncle Nearest Sauce and a signature cocktail, along with smoked wings and short rib tacos. This special menu from Executive Chef and the new Host of Aspire TV’s ‘Twisted Dish’ culinary show, Jay Craddick will be available Thursday through Sunday.
    • Humble Baron x Uncle Nearest Whiskey Limited Anniversary Edition Bottles
      • Experience the unparalleled “The HB Pick,” a Single Barrel expression crafted to commemorate Humble Baron’s 1 Year Anniversary, exclusively available at Nearest Green Distillery starting March 21st for a limited time.
      • Handpicked by Jameson Greer and Isiah Washington’s discerning tastes, this exclusive batch of 600 bottles, priced at $100 each, bears the prestigious “Humble Baron’s 1 Year Anniversary” engraving and a special anniversary sticker, making it a cherished collector’s item.
      • With each purchase of “The HB Pick,” patrons receive a coupon for their first cocktail at Humble Baron for just $1.00, ensuring the celebration extends far beyond the bottle’s opening.

  • Friday, March 22:
    • Starting at 7:30 PM: The Grammy-nominated Country duo, The War & Treaty, renowned for their electrifying performances headlining for legends like Al Green, John Legend, and Van Morrison, will command the state-of-the-art stage at Humble Baron.
      • Admission to the concert is complimentary, with entry tickets available on a first-come, first-served basis.
  • Saturday, March 23:
    • 2:30 PM – 7:30 PM: Enjoy cocktails from some of the world’s best mixologists at the Global Cocktail Takeover! Renowned bartenders from around the world will showcase their own signature cocktails, each using Uncle Nearest Premium Whiskey, for one night only, exclusively at the Longest Bar in the World.
      • 🇬🇧: Elevating London’s Donovan Bar onto the global stage are two exceptional talents: Federico Pavan, the Director of Mixology and revered London Spirit Competition Judge, and Christina Pirinu, the acclaimed Bar Supervisor and recipient of the prestigious Front of House Star of the Year award at the 2023 Class Bar Awards.
      • 🇳🇱: Hailing from the Netherlands, we have Tim Leferve, the esteemed Bar Manager of Door 74 Bar and a distinguished Top Ten Dutch World Class Finalist in 2019. Tim will be joined by Najade Bijl, the Head of Bars Department at Okura Hotel and “Best Bartender of 2021” by Entree Magazine.
      • 🏴󠁧󠁢󠁳󠁣󠁴󠁿: From the heart of Scotland, we present Liam Grogan, Bartender from The Absent Ear and recipient of the prestigious 2022 SLTN Mixologist of the Year award. Joining him is the talented Elyse Von Ruin, serving as the Lead Bartender at Charlie Brown’s Bar, a UK Top 50 Cocktail Bar.
      • 🇵🇷: Representing Puerto Rico, Davíd León is a highly esteemed Freelance Beverage Consultant
    celebrated for his pivotal contributions to renowned establishments like Momotaro and Nacional 27. In a remarkable feat, David emerged victorious as the champion of the esteemed 2023 Uncle Nearest ‘Honor Your Legacy’ Competition.🇲🇽: Stepping into the spotlight for Mexico is Fabiola Padilla, Founder of BEKEB, which was recognized as one of “Mexico’s Coolest Boutique Hotel Restaurants And Bars” by Forbes in 2021.🇨🇦: Standing tall for Canada is Kate Boushel, the Bar Manager of Milky Way Cocktail Bar & Atwater Cocktail Club, recognized in the Bar World Top 100 in 2023. Accompanying Kate is Christina Veira, the visionary Owner of Bar Mordecai, crowned as Canada’s Best 100 Bartenders of the Year in 2023.Guests are invited to journey around the world, with signature libations from visiting bartenders, complimented by a selection of dishes paying homage to each country’s cuisine, including British Fish and Chips, Canadian Poutine,
        • and Mexican Carnitas Nachos, available all day.
    • Starting at 7:30 PM: Saturday’s celebrations culminate with the iconic Grammy-nominated Southern rap group, Nappy Roots – renowned for chart-topping hits such as “Good Day” and “Awnaw” – setting the stage ablaze, celebrating one year since Humble Baron first opened the doors to the Longest Bar in the World.
    • 9PM – 12 AM: Following the headlining performance, the dynamic sounds of C-Wizz & Darryl Jaye will take center stage, keeping the energy high with a mix of tunes spinning throughout the night.
      • Admission to the concert is complimentary, with entry tickets available on a first-come, first-served basis.
  • Sunday, March 24th
    • 10:00 AM – 2:00 PM: Honoring the soul of the Humble Baron and shining a light on exceptional local talent, Sunday invites you to experience a Gospel Brunch. Renowned worship leader Kai A. Pineda will put on a captivating gospel performance, sure to uplift and inspire guests. Indulge in a delicious brunch buffet boasting delights such as made-to-order omelets, delectable waffles, savory carved meats, and more!
    • 3:00 PM – Close: Following brunch, Humble Baron’s Anniversary Menu and signature libations will be available until close. 

Where: Humble Baron, Nearest Green Distillery, 3125 US-231, Shelbyville, TN 37160

Lucky Knott

Lucky Knott

One of Southern Tennessee's most experienced and recognized news broadcasters and play-by-play sportscasters. News and Sports Director for Rooster 101.5 FM, 93.9 The Duck and Whiskey Country 105.1, and 95.9. He is currently the play-by-play voice of the Coffee County Red Raiders (31 years) on The Rooster 101.5 and can be heard M-F broadcasting our local news. Lucky has done play-by-play for 3,993 (and counting) sports events on Radio & TV. He also served four years as the Public Information Officer for the Coffee Co. Sheriff's Dept. and taught Radio/TV for six years at Grundy County High School.

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